Hi, my name is Jack, co-founder of Vinca Organic Canned Wines 👋

Together with Zak and Charlie, we’re on a mission to bring exceptional organic canned wines to anyone, anywhere.

How it started

It all started with a trip to Sicily when I was 18 years old and a chance meeting with a winery who put me up for the night.

At the time, I was working for a small independent wine merchant back in the UK on the weekends and until that point, hadn't stepped foot in a vineyard. I knew on that trip, standing in a vineyard, picking the grapes and tasting the wine, that my future was in the wine business.

A decade in the wine trade

I spent 10 years working in the London wine trade, from running prestigious fine wine shops to buying bulk wine for supermarkets.

Traveling the world and seeing firsthand the impact of climate change on the people who grow the grapes began to take its toll. I watched containers of empty glass bottles getting shipped around the world to be filled and sent back to the UK. I watched tens of thousands of small plastic wine bottles get filled knowing they would all end up in landfill.

I knew there must be an alternative way of serving delicious, organic wine at events and in the travel sector in a more sustainable way. Something had to change.

Vinca was born

Lockdown happened and I found myself talking at length in the evenings with my friends Zak and Charlie about creating a canned wine company.

I knew that cans deserved exceptional liquid, I wanted it to be organic, and I knew I wanted to go back to where it all started… Sicily. After tasting countless wines, we finally found a winery and a winemaker producing exceptional quality organic wines. As soon as we could, we went out to meet them, became good friends and over a few long lunches we decided to do it.

Fast forward a few years and Vinca is now stocked in over 100 retail shops, onboard flights, at football stadiums, exported to over 10 countries and has received plenty of awards and medals... and we are just getting started.